5 Timesaving KISSmetrics Tips I Wish I Knew About
Moving our SaaS conversion tracking from Google Analytics to KISSmetrics was a great decision, but there were a few things I learned that I wish I would have known before jumping in that would have saved time.
Tracking KISSmetrics Events Using Query Parameters
Accurately tracking new signups, upgrades, and downgrades for a SaaS is extremely important. When our JavaScript Events broke and Google Analytics was no longer reliable, I moved all conversion tracking to KISSmetrics. Query parameters proved to be the simplest and most reliable way to accurately track Events in KISSMetrics.
Finding Insight Through Humor: Negative Keywords
Understanding what keywords visitors use to find your website will help you optimize your AdWords Campaigns…even if it involves snitching for the DEA.
